Post to Your Facebook Company Page as Yourself (and Vice Versa)

Posted by on Aug 22, 2012 in Blog | 0 comments

You may or may not already know that Facebook can be used as an important marketing tool for your business through “Fan” pages. For this particular post, I’m going to assume that everyone has already made a company Facebook page (or had one made for them).


How to Post to Your Company Page as Your Company

This one’s pretty simple and not really anything new, but if you’ve had someone else set up and design your Facebook page, you might not be aware of how to post things as your company. So here it is in three easy steps:

  1. From your Home page, click on the down arrow to the right of the Home link. A list should pop up that says “Use Facebook as:” with a list of the Facebook pages for which you have been made admin. You cannot post as a company unless you have been made an admin, and you cannot be made an admin unless you have “liked” that particular page (but that’s a topic for another blog article…)
    Post as Company on Facebook Step 1

  2. Select your company’s page from this dropdown. You may or may not be presented with an admin panel. If you are, just click the button that says “Hide”, or scroll down until you reach the posts.
    Post as Company on Facebook Step 2

  3. Click in the field that says “What’s on your mind?”, write your post, and click the “Post” button. There are several neat features you can use in your post (add photo/video, schedule or backdate your post, tag your location, etc.), which we will discuss at greater length in future blog articles. For now, easy does it.
    Post as Company on Facebook Step 2


How to Post to Your Company Page as YOU

This is actually a much newer feature. Previously, any time you went to your company’s Facebook page and “Liked” something or posted something or replied to something, that action would automatically be tagged as being done by your company, not you. Now there’s a feature in place where you can designate whether to post as yourself or your company. Here’s how you do it:

  1. Sign in to Facebook as yourself.
  2. As yourself, search for your company in the search bar at the top that says “Search for people, places and things”. Make sure you’re selecting the right company by verifying with your thumbnail image.
    Post as Self on Facebook Fan Page 1
    Post as Self on Facebook Fan Page 2

  3. At the top of the page, just beneath the top search bar, there will be a message that either says “You are posting, commenting, and liking as [Your Company Name] – Change to [Your Name]” or “You are posting, commenting, and liking as [Your Name] – Change to [Your Company Name]”. If the former, click on your name (it should be a clickable link) to post as yourself. If the latter, you’re good to go!
    Post as Self on Facebook Fan Page 3

There you have it: how to post as your company and as yourself in three simple steps! Anyone else have any pointers in regards to posting as yourself or your company? Feel free to share!

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